GLOSSARY SECOND PARTIAL

GLOSSARY I

BROCHURE 

A small booklet or pamphlet, often containing promotional material or product information.

BRAND AWARENESS

marketing the extent to which consumers are aware of a particular product or service

PLOYS

An action calculated to frustrate an opponent or gain an advantage indirectly or deviously; a maneuver

HYPED

Exaggerated expectations created by over-promising or over-advertising

III GLOSSARY 

Duties 

• Something that is done as part of a job
  
  
  
  

Profits

Financial gain from a transaction or from a period of investment or business activity.

II GLOSSARY

                                              Enquire  

                                                                     To seek information by asking

Mindsets

A person's way of thinking

                              Crop up

                                             To appear

Compile

To put together something

                            Initiate

To begin something